There are segments of sociology, found perhaps only on Cape Breton Island, that need to be recorded, if not studied. The game of “Lee Hawkers” is such a segment; a common summer night cry of “1-2-3 Lee Hawkers” heard from the woods surrounding the New Waterford neighbourhood of Cape Breton Island, Nova Scotia. This game […]

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The starting point for creating your own water slide decals is to obtain the correct clear backing. It is easiest to start with a ready manufactured sheet of clear decal film. There are several sources; most online model suppliers carry this material. Some suppliers even claim that their paper is manufactured especially for ink jet […]

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Creating written documents reveals so much about you and your business skills. Your writing tells the reader about your educational background, pride in your work and business expertise. The emergence of the paperless office, e-mail, the internet and web pages only increases the power of the written word. Any company with employees who can write […]

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Maybe it’s a prank caller who’s been pestering you lately – or maybe it’s a mysterious number that keeps on appearing on your spouse’s cellular phone (recent caller) history. Either way, you want to find out who’s been calling – but without being “duped” by one of the countless scams out there that promise instant […]

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Charm is the power to please or attract others to one’s self. Charming people are considered as smarter and they are treated better at department stores and other places. They also receive promotions faster than people who do not have a charming personality. Charming people are happier, more socially acceptable, achieve social and business success, […]

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To be successful, the needs of your target group have to be your #1 Priority. Your desire to earn income comes second. Use great content to create an open-to buy/hire mindset in your visitor. Deliver strong, appropriate editorial content that PREsells. PREsold visitors convert more easily and more frequently into paying customers –higher Conversion Rates […]

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If you are traveling overseas and don’t want to pay a ton of money for your cell calls, this column is for you. I got started down this path because of some upcoming speaking engagements in Australia in the new year, and I wanted to be prepared and be in touch. Soon, it turned into […]

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Will you read a sales letter 147 pages long? Would you mail your customers a sales letter that makes them page through 124 case studies before you describe what you’re selling? Will you read a sales letter that contains 56,938 words, enough to fill a 253-page paperback book? Some online marketers think you will. I’m […]

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