Search Engine Optimization tests and credentials are now being provided through annual memberships with SEOcertification, to individual SEO professionals, SEO consulting companies, and educators. Members who pass the SEO certification exam will receive an “SEO Certified” logo to display on their site. SEOcertification provides a training manual, exam software, and access to SEO tools for […]

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How much is your time and expertise worth? Its the age old challenge for consultants: how much do I bill my clients? Sadly, there is no set in stone answer, however, here are some tips that will help you establish your rates. First, lets look at your client’s needs. Why are they hiring an outside […]

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One of the first steps to SEO is to brainstorm and research the keywords potential visitors use to find what you have to offer. Getting higher rankings for your targeted keywords is often cited as the main reason for online success. Search Engine Optimization (SEO) is a virtual no brainer when it comes to the […]

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SEO (search engine optimization) is an incredibly young and volatile marketing realm. As a marketing manager with great expectations for SEO, you likely feel intense pressure to generate a great ROI, but you also feel dizzy from the possibilities and risks inherent to any internet marketing adventure. Before you and your accounting team pull out […]

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While most small businesses really do need to find a good local computer consulting business to take care of their computer problems, there are some computer problems that are simple enough for even a technophobe to handle. At Computer Consulting 101, we’ve found there’s one very simple piece of advice that often doesn’t get communicated […]

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Unfair dismissal Dawn of the WorkChoices era The effect of WorkChoices is that it has brought about a return of the pre 1984 position in relation to unfair dismissal for those employees that are unable to jump through the following 3 hoops: (i) the 100 employee requirement, (ii) the sixmonth requirement, and (iii) The “genuine […]

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There is no debate that links from quality websites pointing to your key web pages will help your search engine visibility. Google and Yahoo have both recognized the importance of allowing web owners to see who is linking to their website with search commands such as “link:” in the search box. How to get quality […]

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At some time in my career, I learned that the standard for customer service should be to “surprise and delight” the customer. That means you must find out what the customer expects and then give the customer more than he or she expects. The following 9 steps can be used to exceed the customer’s expectations. […]

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